hidden image

The Celebrity is a Strange Beast

Mathew John Mathew John
21 Oct 2024

"Celebrity" is an amorphous term that defies a straightforward interpretation. The Oxford English Dictionary explains it as an honorific applicable "to a famous person, especially in entertainment or sport; it also signifies the condition of being well-known." But that's a woefully inadequate definition for a word that implies much more.

How can you, for instance, leave the limelight-grabbing political class and the preening wealthy out of the mix? As for being well-known, you can become a celebrity through notoriety, ala Donald Trump or attain it the hard way like Simone Biles, the heroic gymnast or our very own Vignesh Phogat. Given its multiple connotations, no discourse on celebrities can ever be all-embracing, value-neutral or totally even-handed. With these caveats, here goes!

My tryst with the celebrity world began early in life. In school, college, and even beyond, the most exciting segment of the newspaper for me was page 3, where the celebrities held court. I devoured the titillating details of their high lives, their loves and hates, and their naughtiness.

The favourite rag in those days of simple pastimes was the feisty weekly tabloid newsmagazine Blitz that, in the name of investigative journalism, came up with the most sensational stories of the shenanigans of the rich and the famous. Even the staid national dailies had a supplement to the main paper, which spotlighted the doings of the celebrities. I'll admit that I knew little about their body of work or professional achievements but was clued in on their scandals, their favourite cuisine and a lot of other frivolous details. It was benign, feckless voyeurism! The point to note is that the media, even in those Gutenberg-dominated days, provided the lifeblood to the celebrity world.

Which brings me to the role of celebrities in society. At the end of the day, life is not only about laurels won but also what you give back to society. Celebrities are hallowed role models who can significantly influence ordinary people to think and act proactively on social justice issues. They have the clout to pressure the governing class to realign policies and priorities for the common good. I daresay they have greater influence, especially on the young, than religious or political leaders. But tragically, most celebrities are all glitz and no substance!

We, in India, were recently reminded of the stark truth in the comment of Maureen Dowd – the wonderful NYT columnist – that "Celebrity distorts democracy by giving the rich, beautiful and famous more authority than they deserve." I would have left the 'famous' out of the indictment because this word is usually associated with those recognised for noteworthy achievements. In contrast, the rich and the beautiful need to do nothing more than flaunt their wares to get star billing!

Quibbling aside, we now know that big money can buy you celebrity status. Even going by the heavily massaged data, 80 million of our fellow citizens live below the poverty line, But naive suckers for vicarious thrills that we are, we gaped with star-struck admiration as the Ambanis strutted their stuff and beguiled the world with a wedding extravaganza that, by the most conservative estimates, cost Rs 4,000 crores. Is this how we temporarily escape the grotesqueness of reality?

Who would have bothered about Anant Ambani but for that four-month-long glitzy wedding shindig that stretched from March to July and included a luxury cruise on the Tyrrhenian Sea skirting the western coast of Italy? The bridegroom flashed a Richard Mille wristwatch worth $1.5 million, and his lovely bride harvested more than the proverbial fifteen minutes of fame. Here's how!

In an act of brazen cronyism, the government played chaperone, granting the minuscule Jamnagar airport international status for the duration of the pre-wedding bash and choking regular traffic in Mumbai to ensure against vexatious hold-ups to the wedding guests, thereby vindicating the renowned sociologist, C Wright Mills' caustic observation that "Celebrity is not inherent in any personality; to be celebrated, to have power requires access to major institutions."

What's more, the leading lights of the celebrity world fell over one another to pay obeisance and provide the big noise razzamatazz. Rihanna, Justin Bieber, The Backstreet Boys, Kate Perry, Andrea Bocelli, Mark Zuckerberg, Bill Gates and almost every desi politician and film star were present to genuflect before filthy lucre. And, of course, the recently humbled PM was also there to be noticed!

While our sensibilities were being pummelled by such fluffy and vacuous goings-on, in America, the allegedly oldest democracy, George Clooney – actor, director, philanthropist and arguably the handsomest celebrity on earth – was singing to a different tune. In the vanguard of the movement to rescue democracy from a possible second-term Trump catastrophe, Clooney has taken on the menacing white racists, mobilising funds for the democratic party and speaking out against hate and racism.

In a July 10th op-ed in the New York Times, Clooney, disregarding EM Forster's dictum that "if one had to choose between betraying my country and betraying my friend, I hope I should have the guts to betray my country," called on his friend and hero, Joe Biden, to opt out of the Presidential race as he had so palpably lost the battle against time. Within days of Clooney's passionate appeal, Biden graciously stepped down and endorsed Kamala Harris for President. Clooney deserves credit for using his celebrity status to spearhead the all-out war against white racism. So do Meryl Streep, Taylor Swift and Robert De Niro for joining the good fight against the MAGA hoodlums.

What's disturbing, though, is the American celebrities' muted response to Israel committing genocide in Gaza and going rogue in Lebanon, even as America arms Israel to the teeth while clucking for peace and ceasefire. Nothing can be more disingenuous and cruel than America's role in the Middle East.

What is it about Zionism that has cowed the Western world into this criminal prevarication and pussyfooted conduct? Angelina Jolie, Susan Sarandon, Roger Waters and some others have spoken out against Israel's crimes against humanity, but the ordinarily voluble big guys have been quiescent. The sombre truth is that the Jewish lobby, with its stranglehold over the American polity and the US Congress, is so overpowering that even the most moderate criticism is stifled. It's shameful but true that Americans are intimidated by Zionist lobbies like the Christians United for Israel (CUFI) and the American Israel Public Affairs Committee (AIPAC), which are nothing less than fascist propaganda groups providing cover and justification for Netanyahu's murderous campaign.

I could go on and on about celebrities - about the great gladiators for social justice like Muhammed Ali and Marlon Brando; the heroes who fell from grace and broke our hearts like Azharuddin, Tiger Woods and Lance Armstrong; the utterly solipsistic ones like Sachin Tendulkar and Novak Djokovic; the meanest, media-hyped celebrity charlatans like Modi and Trump - but the editor's rap on the knuckles, cautioning me about reader fatigue with longwindedness, leaves me no option but to shut up! This is just as well because, in any case, I can think of no neat conclusion to this crotchety diagnosis of the celebrity world.

Recent Posts

Beneath Ratan Tata's shining reputation lies a hidden legacy of exploitation, corporate malpractice, and environmental damage, often ignored in favour of its public image.
apicture Aakash
21 Oct 2024
"Celebrity" is an amorphous term that defies a straightforward interpretation. The Oxford English Dictionary explains it as an honorific applicable "to a famous person, especially in entertainment or
apicture Mathew John
21 Oct 2024
Open Letter to RSS Chief
apicture A. J. Philip
21 Oct 2024
India's constitutional guarantees of equality and fraternity have aimed to uplift marginalised Scheduled Castes and Tribes through affirmative action, including reservations in jobs and education. How
apicture Prakash Louis
21 Oct 2024
The Indian electoral system needs reform, including extending campaign periods, encouraging public debates, and enhancing freedom of speech. Furthermore, global issues like climate change, peace, and
apicture Chhotebhai
21 Oct 2024
A Bareilly court sentenced a Muslim man to life imprisonment for sexual assault, framing the case as "love jihad." Despite the victim retracting her complaint, the judgment, influenced by Hindutva pro
apicture Ram Puniyani
21 Oct 2024
The pandemic has increased children's tech usage, boosting learning and creativity but also exposing them to risks like social media harm and mental health issues. Parents, schools, and policies must
apicture Adv Jessy Kurian
21 Oct 2024
On Children's Day, let's re-evaluate parenting practices. High screen time impacts kids' emotional well-being. By fostering real-world interactions and outdoor activities and limiting smartphones, we
apicture Dr. Elsa Lycias Joel
21 Oct 2024
The Potsdam Institute's planetary health check reveals that six of nine critical Earth system processes, including climate change and biodiversity loss, have breached safe limits. Urgent, coordinated
apicture Sacaria Joseph
21 Oct 2024
The novelty of human existence is that all can stare at the splendid sun at their leisure and enjoy the warmth without any obstruction or prejudice. The beauty of the sun is that it shines at all time
apicture Peter Fernandes
21 Oct 2024